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Sell It Like It Is

Comics

The Future of Free Comic Book Day

Since 2002, every first Saturday in May, comic shops around the world have taken part in Free Comic Book Day, the industry’s “open house” event tailored to invite new and lapsed fans into the welcoming arms of brick and mortar comic shops. The concept is simple: publishers release exclusive  ...

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Comics

Comic Variant Covers: A Brief Guide

So you’re browsing Twitter or your favorite artist’s Tumblr, and suddenly you come across cover artwork that is breathtaking. But somehow, three months later, this comic is no where to be seen on the shelf. Did it sell out before you got to your local comic shop? Did your store get a  ...

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